UEFA Women’s
EURO 2022
programmes

Tournament Delivery

With the UEFA Women’s EURO 2022 brand being used for the majority of tournament communications it was important that certain products and programmes needed to stand out, albeit being in the same brand visuals. This was particularly noticeable on the UEFA.com website and on email newsletters and other communication where certain messages needed to get stand out against the WEURO brand.

The solution was to create distinct visual styles for the following programmes which included hospitality, Schools, Groups and Volunteers.



SEO